Social Media for Brisbane Businesses Explained

On-line social media has absolutely changed not just the way users interact, but more importantly the way that a customer will fundamentally interact with businesses.

With more than 800 million people using the internet worldwide, Facebook alone is a huge marketing entity, with many others such as Twitter, Youtube, Linkedin and Google Plus. Although there is much media hype and hysteria, social media sites have fundamentally changed the way that all kinds of company that has a public presence operates, and are now as essential to businesses as an email address and a web-site.

But with all the obvious differences social media has brought to marketing, it is crucial to hold a realistic perspective of its capabilities and results.

Sadly, with any kind of new marketing bandwagon comes innumerable shonky or ill-informed companies and “social media experts” who focus on new businesses by over-hyping the possibilities but under-delivering.

Millions of dollars and an immeasurable amount of time is utterly wasted on useless social media ideas every year. But social media is not magic. Without good marketing and business basics behind it, a social media presence will inevitably fail and simply be a waste of time and money.

Despite hyping the misconception of ‘free’ advertising with its lack of start-up and/or hosting fees, social media requires a constant presence, fresh content and site maintenance to result in success, which demands valuable time that many companies can’t afford to spare. That’s why Social Media Brisbane offers to do all the work for you, while encouraging room for approval and oversight by clients.

Examples of how businesses often do the wrong thing with social media include:

• Bad Content
Uninteresting or plagiarised items, outdated suggestions, and embarrassing attempts to be groovy are all too common regarding content published online. Be real: people on the internet are savvy, and will recognise hypocrisy and condescension without too much trouble.

• Impatience
Creating a good online social network takes time and persistence. A successful network can’t just sprout up in a day, you need time and content in order to grow. Often a business will create a social media profile, watch the results for a short period of time and then quit with anger when they don’t get the results they expected.
This also ties into:

• Consistency
Spacing content out on a regular schedule across numerous platforms is far better than using up all your content at once or not updating at all. Nobody likes a spammer, but with the overload of information that we receive all the time, if there isn’t a steady reminder of your brand’s presence you will be quickly left behind. Even only a weekly update will see results regarding maintaining and increasing relationships with customers.

The team here at Social Media Brisbane know exactly how social media operates, and deal with it as a cohesive part of your marketing strategy rather than the only important thing.

We also integrate revolutionary Search Engine Optimisation procedures into our work, something that no other social media group does.

Choosing consultants that concentrate on gimmicks instead of content and that throw around buzzwords such as “viral” or “Web 2.0” instead of giving strategy and results can only end up as an exercise in frustration.

If you are looking for a social media consultancy based in Brisbane, contact the Brisbane SEO Company today on 3166 9622.

Ideas All Trades Fixing Brisbane’s Storm Damaged Homes and New Building Projects

Brisbane based and BSA licensed Ideas All Trades Pty Ltd  is stepping up their private building project. The family owned business is expanding rapidly to cater to the more diverse requirements of private construction in the Brisbane area.

Ideas All Trades Pty. Ltd. formerly Ideas Painting & Plastering are armed with 9 years of trades and trades management experience in the Brisbane region with a focus on building in the Logan area.

With well demonstrated success in the insurance repair sector, and a thirst for solid growth in work load capacity and service provision, Ideas All Trades Pty Ltd are branching out in pursuit of low rise building projects including renovation, repairs and extensions on homes, new homes and commercial buildings.

As Ideas Painting & Plastering, they assisted thousands of Brisbane residence affected by the major floods of Australia Day 2012. They continue to repair storm damaged and flood affected homes; homes broken into and homes burnt out by fire on behalf of several National insurers and other major National Builders.

The trust earned by thousands of Brisbane residence is clear. Just have a look at the myriad of video testimonials they accrued on their You Tube channel. The link here will take you to the company’s founding director Will Warrens’ YouTube channel which is packed with Brisbane homeowners all voicing their approval and thanks to the Ideas tradies and administration staff for their swift and quality service.

In fact, speed, quality and ensuring customers have as little disruption to their home life with as higher quality finish as possible, is a major part of the Ideas All Trades customer service policy. They are trying to bring positive attitudes to the fore about trades practices, quality, trust in trades and value in the building trades consumer market.

Their experience as a builder responsible for insurance claim funded repairs has heightened Ideas All Trades’ commitment to quality building. The demand of high standards in insurance repairs plus the need to adapt high turnovers of unique repair requirements has given Ideas All Trades a building advantage.

The advantage is the Ideas All Trades Pty Ltd model of job management. They have most skilled building trades people required for any home repair, renovation or house extension job on their books and maintain their relationship with Brisbane construction industry and custom manufacturing small businesses by regular contact and support.

They have also developed strong ties to local engineers and other building professionals offering the owner builder, and potential homeowner assured standards of structural safety. They offer experienced support to gaining council approval to building projects such as extensions and major renovations as well.

The benefits flow to the customer who no longer needs to worry about finding trusted tradesmen and engineers to complete each complicated task. Neither is there worry for the customer to organize the order and scheduling of each tradesman in turn.

For more information or to find out how you can get started on your building project visit the Ideas All Trades website and arrange a quote today.

Laser Clinic Brisbane

IPL (Intense Pulsed Light) is a light based technology which treats several skin conditions in one treatment. It works in the deeper layers of the skin where traditional skincare cannot reach, thus achieving a far superior result.
Skin concerns such as pigmentation, freckling, sun damage, capillaries, redness, acne scarring and rosacea may be treated with photorejuvenation.

Pulses of light are applied to the skin via a handpiece which filters the wavelengths of light through a layer of ultrasound gel. The treatments remove most types of sun induced pigmentation like freckling, age spots and sun damage. By lessening the darker pigmentation IPL leaves the skin with a more even tone. Vascular skin concerns including capillaries, redness, acne scarring and rosacea are also targeted by the broad wavelengths of light. IPL works particularly well on red acne scarring that is left behind after undergoing acne treatments.

As most people will have several skin concerns, this treatment has become popular as it can address them all. The IPL photorejuvenation also stimulates the production of collagen which will plump and smooth the texture of the skin, improving fine lines, wrinkles and pitted scarring.

There is little or no downtime involved with photorejuvenation. Most people will experience some redness and heat in the area which subsides in several hours after treatment. The most common treatment areas are face, neck, décolletage/chest area and backs of hands.

Photorejuvenation treatments can be utilised as a once off treatment, however a course of treatments will promote the best results. A progressive result can be expected with a change usually noticed within a week after a session which is why IPL Photorejuvenation has gained such popularity among both men and women.

If you are looking for a Laser Clinic Brisbane that offers Acne Treatment Brisbane and IPL Brisbane then please see Image by Laser for a free consultation.

Stacked Stone Sydney

If you are looking for a place to get only the highest quality Stacked Stone Sydney has available then look no further than with Craftstoneoz.com.au. Craftstoneoz.com.au is able to deliver the unique beauty that a natural looking stone cladding wall has to offer. A stone feature wall made out of pure natural stone is very rare these days. It may have been commonplace eons ago but in this day and age the supply of very fine and beautifully crafted natural stone has dwindled to the point where it can be extremely expensive. Craftstoneoz.com.au gives the best solution if you truly want to have the best Stacked Stone Sydney can ever have.

The solution is in the material. Instead of scouring the world for very rare and pure natural stone, Craftstoneoz.com.au molds replicas from a mix of cement, pumice and other materials. Even if you were to take a magnifying glass and inspect the stone pieces very closely you will not find any difference between these products and real, natural stones. The color blends all the way through the product so even if you were to break a piece and shatter it on the ground, the color would be the same all throughout the broken shards, making them appear even more authentic.

You do not need to worry about any event of repetition either. When molding, over a few thousand molding models are used that will essentially remove any possibility of repetition. Another thing to note is that all of the stones are colored one by one, therefore there will never be any two stones that are exactly the same. You could inspect every stone installed onto your wall and you will never find any two identical stones.

No matter how you look at the replicas they will look and feel like the real thing. All of the molds are designed to be almost identical to natural stones and the process in making them ensures that each one is applicable to the construct. Craftstoneoz.com.au stone feature structures are best suited for walls. Since they are lightweight and can be cut by construction equipment they are not suited for walkways, fountains or patios and others. They are best when designed for a wall, post, or other side structure that will not be walked upon. They can be placed outside or inside, making them the best pieces for building stone fences around your house, the BBQ area or if you want to create a unique, natural looking façade of your home or establishment.

The best thing is that all of these stones are lightweight and make for a very beautiful Stacked Stone Sydney has ever seen. They are compatible to be installed onto any kind of material, making any kind of wall or post suitable to have stones installed over them. This will give your home or establishment a fresh and yet comforting new look that brings the natural beauty of the world and nature right into your doorstep. Craftstoneoz.com.au offers a total of nineteen different textures and over eighty colors that will guarantee you get the best designed Stacked Stone Sydney has to offer.

Plantar Fasciitis Treatment Options

Plantar fasciitis is extremely common affecting around 10% of the adult population at some time in life. Commonly plantar fasciitis is associated with heel spurs however on x-ray only 50% of patients with plantar fasciitis have evidence of calcification through the heel (DiMarcangelo, 1997).

Commonly plantar fasciitis symptoms start as an awareness or ache in the morning. Relief treatment can be quite simple at this time however if it is left, these symptoms will often slowly progress to pain that significantly impacts quality of life.

When targeting plantar fasciitis symptoms your practitioner will guide you through the best strategy or combination of strategies to help relieve and control your individual pain. At Body Leadership Australia we recommend a multimodal approach utilising a number of different treatment options.

Soft Tissue Release
Tightness of the muscles surrounding the foot have been found to pull hard enough on the bones that they alter the natural shape of the foot and ankle often leading to plantar fasciitis pain. Accordingly, release techniques and stretching of the lower limb muscles can have an effect on decreasing symptoms associated with plantar fasciitis.

Stretching
Strategic stretching of the calf muscles and Achilles tendon or on the plantar fascia itself can decrease pain associated with plantar fasciitis. You should get a program tailored to your individual needs.

Orthotics
Orthotics can help to relieve the effects of plantar fasciitis. Changing the weight load through the foot can allow the inflammatory response to settle by supporting the foot appropriately.

Night Splints (Strassburg Sock)
The use of a night splint can reduce recovery time compared to the same protocol utilising standing stretches through the calf.

Cortisone
Cortisone was always a last resort due to potential complications and pain post injection. Now with ultrasound guidance outcomes have improved and we see them used more effectively. Cortisone options can be discussed with your health care professional.

Surgery
A number of studies found 75% to 95% of patients had long term improvement as measured by various criteria. Up to 27% of patients still had significant pain, up to 20% had some activity restriction, and up to 12% had moderate pain that impaired function (Brown et al., 1999; Davies et al., 1999; Fishco et al., 2000). Surgical options are always a last resort.

Once your pain is treated and controlled it is important to understand your individual factors that predispose you to plantar fasciitis which can be explained by your physiotherapist. You can then be taught a home program to release tension, particularly through the calf as well as the foot to nip problems in the bud. This can also be optimised using home exercises to improve strength for better control of your biomechanics long term.

If you, your friend or family member suffer from plantar fasciitis please do not hesitate to contact one of our friendly Brisbane sports physiotherapists on 07 3847 8040. Our Brisbane sports physios can also provide treatment from our Brisbane Sports Physiotherapy practice.